Branding Design Guide

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Here you can download all materials, fonts, logos, images, and more: https://drive.google.com/drive/folders/10aphY_HSy_6SqITAtemV2UWZ9NocGSSP?usp=drive_link

1. Logo

The logo must remain clear, undistorted, and aligned with brand colors and contrast best practices.

2. Primary font type

Familjen Grotesk is our main headline typeface, providing strength and approachability.

3. Secondary font type

Inter is used for body copy to ensure clarity, readability, and emphasis when needed.

4. Colours

The Syndicast colour palette is built on strong, dark primary colours (Syndicast Black, Blue, and Cyan), supported by light secondary and neutral tones to ensure clarity, contrast, and highly readable visual communication.

5. Type colour use cases

Accessibility and readability take priority when combining brand colours in typography.

6. Icons

A consistent icon system enhances brand recognition and simplifies communication.